After years of randomly popping up on cable news shows, conservative documentaries and in single-season series, one-time GOP vice presidential hopeful Sarah Palin is ready to build a programming empire all her own.
The former governor of Alaska has teamed with digital media platform TAPP to launch the subscription-based Sarah Palin Channel. The SPC marks the second outing by TAPP, which waded into the online market this past March with the religiously themed “New Life TV with Steve Arterburn.”
“Together let’s live life vibrantly, purposefully and boldly,” the Alaska Republican implores viewers in her welcome video.
A TAPP aide told HOH that Palin’s new project has been in development for several months, and currently features a series of “sample” video clips — watch her frag President Barack Obama in response to a reader-submitted query regarding political leadership and weave a pro-energy independence pitch through commentary about Ukraine and Russian President Vladimir Putin. The company has plans to court additional constituencies (a word cloud touts “fantasy sports,” “addictions” and “paranormal” content as viable contenders) in the future.
For $9.95 a month, or $99.95 per year, subscribers get all the current content — selected “behind the scenes” videos; the word of the day from Palin’s mother, Sally Heath; a real-time countdown until the end of Obama’s second term — plus the ability to comment and contribute to Palin’s planned infotainment portal.
There’s also a two-week, no-obligation trial period for those unsure about the self-styled news aggregator.
Those who register before Aug. 1 are promised two additional months of free viewing. Military personnel currently on active duty are encouraged to email SPC (proudlyserving@SarahPalinChannel.com) to receive free access to the evolving site.
Per TAPP, programmers are still working on the exact formula for populating the channel. “It will be 95 percent original content,” our contact said.
But they are leaving the door open to revisiting some of Palin’s greatest hits. Full story